People

Igor Tanzil

Indonesian creative executive and former advertising copywriter who served as Agate's chief marketing and chief creative officer before co-founding Mythic Protocol, later rebranded Confiction Labs, where he is Chief Creative Officer.

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Country
Indonesia
Known for
Co-founder and Chief Creative Officer of Confiction Labs (formerly Mythic Protocol); former Agate chief marketing officer and chief creative officer
Background
Began his career in advertising as a copywriter before moving into game marketing and, later, game development
Current role
Directs creative development of Confiction Labs' flagship game "Riftstorm" and its "Collaborative Entertainment" concept

Overview

Igor Tanzil is an Indonesian creative executive identified by the gaming trade press as a co-founder and Chief Creative Officer of Confiction Labs, a game studio that launched publicly in September 2023 under the name Mythic Protocol, and as a former chief marketing officer and chief creative officer of Agate, the Bandung video game developer (PocketGamer.biz; BeyondGames.biz).

From advertising to game development

In an October 2023 interview, Tanzil described himself as “a writer – and former advertising copywriter,” explaining that he saw consequence-driven storytelling as central to what makes writing enjoyable, and that he had initially been skeptical of web3 gaming, citing the play-to-earn title Axie Infinity as an example of short-term financial gains overshadowing game design (BeyondGames.biz). A later interview, published by the gaming trade outlet Games.gg in September 2024, has him giving a fuller account of that path: he said he initially studied filmmaking in the United States, discovered an aptitude for writing through a college copywriting class, and returned to Indonesia for personal reasons, after which he moved into game marketing before eventually co-founding a game studio (Games.gg).

At Mythic Protocol and Confiction Labs

By September 2023, Tanzil had co-founded Mythic Protocol alongside Arief Widhiyasa, Agate’s former chief executive, when the company announced an oversubscribed $6.5 million seed round for its game “Riftstorm” and a blockchain-based asset system (PocketGamer.biz). On March 15, 2024, Tanzil wrote on the company’s own blog that “our entire company is shifting from Mythic Protocol to Confiction Labs,” tracing the venture’s beginnings to 2021 and describing the rebrand as an effort to broaden the company’s vision of “Collaborative Entertainment” beyond a single game universe (Confiction Labs, via Medium). As Confiction Labs’ Chief Creative Officer, he told Games.gg in 2024 that “the ideal vision of Collaborative Entertainment is that anyone can have the agency to choose how they interact with an IP,” describing a design philosophy meant to let players and creators shape a game’s world and be rewarded for doing so (Games.gg).

What this profile does not claim

No source read gives Tanzil’s exact dates of employment at Agate, a specific date he left to co-found Mythic Protocol, or his date or place of birth. A professional-network aggregator, The Org, lists a series of more specific pre-Agate roles for him — at a company called “ShopKetti,” at “Critical Forge,” at “Batavian Studio,” and as a freelance copywriter for the advertising agency DDB — but no independently reported source read corroborates those specific employers, so this profile does not state them as fact. Sources are not fully consistent on whether “co-founder” or a purely executive title best describes his role at Mythic Protocol/Confiction Labs; this profile follows PocketGamer.biz and BeyondGames.biz’s 2023 identification of him as a co-founder while also noting his formal title of Chief Creative Officer. This profile does not cover any activity by Tanzil outside his roles at Agate and Mythic Protocol/Confiction Labs.

Timeline

2023-09-12
Identified by the gaming trade press as co-founder and Chief Creative Officer of Mythic Protocol, and as former chief marketing officer and chief creative officer of Agate, when the company announces an oversubscribed $6.5 million seed round.
2023-10-26
In an interview, describes himself as "a writer – and former advertising copywriter" and discusses his vision for player and creator agency in web3 games, including initial skepticism toward the sector before Mythic Protocol's founding.
2024-03-15
Writes on the company's blog that "our entire company is shifting from Mythic Protocol to Confiction Labs," describing the origin of the venture in 2021 and framing the rebrand as a broadening of its ambitions.
2024-09-13
In an interview as Confiction Labs' Chief Creative Officer, recounts studying filmmaking, discovering an aptitude for writing through a college copywriting class, and moving into game marketing after returning to Indonesia, while discussing his "Collaborative Entertainment" concept for "Riftstorm."

What we could not verify

These claims came up in research and could not be confirmed. They are recorded here rather than published as fact or quietly dropped. If you hold a source that settles one, please tell us.

Sources

5 sources (2 tier 2, 2 tier 3, 1 first-party), each opened and read against the claim it supports. Statements the subject makes about itself are marked as such and are not treated as independent evidence. See the source policy.

PocketGamer.biz and BeyondGames.biz, both independently fetched and read in full, are gaming trade-press sources that identify Tanzil's move from Agate to Mythic Protocol; BeyondGames.biz is treated as supporting-only corroboration of facts PocketGamer.biz already establishes. Two further interview-based trade publications, BeyondGames.biz (a separate, later article) and Games.gg, independently fetched and read, both quote Tanzil describing his own pre-gaming background in advertising and copywriting; this profile treats that background as corroborated because two independent outlets, in separately conducted interviews, report the same self-description. A single professional-network aggregator (The Org) lists additional specific pre-Agate employers not found in any other source read; this profile does not include those specific claims (see "What this profile does not claim"). The company's own blog, written by Tanzil himself, is used only for the uncontested, first-party fact of the company's 2021 origin and its rebrand.

  1. Mythic Protocol raises $6.5M towards blockchain, collaboration and cross-platform ambitions — PocketGamer.biz, 2023-09-12 · Tier 2 Supports: Identification of Tanzil as co-founder of Mythic Protocol and as "ex-Agate CMO and CCO," and his role in developing "Riftstorm."
  2. Igor Tanzil Discusses the Future of Game Development — Games.gg, 2024-09-13 · Tier 2 Supports: His role as Chief Creative Officer of Confiction Labs, his account of studying filmmaking, discovering a talent for writing through a college copywriting class, and moving into game marketing after returning to Indonesia, and his "Collaborative Entertainment" philosophy for "Riftstorm."
  3. Mythic Protocol Raises $6.5M For Multi-platform Games, Blockchain And Decentralised Universal Meta — BeyondGames.biz, 2023-09-12 · Tier 3 Supports: Corroboration of his prior role as "former Agate CMO and CCO" and his co-founder status at Mythic Protocol.
  4. Shaping The Future Of Web3 Gaming: Interview With Igor Tanzil, Co-Founder Of Mythic Protocol — BeyondGames.biz, 2023-10-26 · Tier 3 Supports: His self-description as "a writer – and former advertising copywriter," his views on player and creator agency, and his account of initial skepticism toward web3 gaming before Mythic Protocol's founding.
  5. Let's talk conviction.. — Confiction Labs (Medium), 2024-03-15 · First-party Supports: His own, first-party account that the company began in 2021 and his announcement of its rebrand from Mythic Protocol to Confiction Labs, used only for this uncontested fact about the company's history.

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